MDeC’s APICTA still lacks commercial ‘oomph’
DNA founder Karamjit Singh doubts that MDeC’s MSC Malaysia APICTA awards, 15 years on, give their winners a commercial boost, but he does offer a suggestion.
Copenhagen INK
Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.
