Kibo Buys Monetate In Its Vista-Backed Bid To Be The Next Ecom Cloud
The ecommerce technology company Kibo is acquiring Monetate, a brand personalization and content optimization startup, the company announced on Thursday. Terms of the deal were not disclosed, though Monetate had raised $46 million since 2008. Kibo was launched in 2016 when Vista Equity Partners, a leading mar tech private equity fund, bought and consolidated three… Continue reading »
The post Kibo Buys Monetate In Its Vista-Backed Bid To Be The Next Ecom Cloud appeared first on AdExchanger.
