IPL 8: Chennai is the king on FB’s Fandom Map
The cricket fever in India continues as Facebook has released a ‘Fandom Map’ that shows the most-liked teams on Facebook across all of India’s states and districts. It has also shared updated statistics that show just how large the conversation around IPL cricket has been.
The social networking site mapped the fans of each of the eight IPL teams across India. Across the eight IPL teams Chennai Super Kings emerged as winners of IPL 8 when it comes to their Facebook likes.
It is no surprise that every team is the most supported team in their home states. In states that do not have a team, the Chennai Super Kings dominate. However, more people in Delhi like the Chennai Super Kings than their home team. In fact, the Delhi Daredevils do not have a plurality of fans in any Indian district. In Gurgaon, the Mumbai Indians are the most popular among Facebook fans.
The map, created by the Facebook Data Science team, shows fans of all eight IPL teams across India. Each district is colour-coded based on which official team Facebook page has the most likes from the people that live in that district.
Since the IPL season began, millions of people have taken to Facebook to engage with their favourite teams, players, and with their friends around IPL content. From April 1- May 10, 26 million people had nearly 250 million Facebook interactions around IPL. In India, 19 million people had nearly 200 million interactions.
