IPG’s Arun Kumar: Facebook’s Third-Party Data Clampdown ‘Could’ve Been Handled Better’
Facebook’s decision to shut off partner categories and turn down the spigot of data flowing into and out of its platform may be a necessary step to comply with GDPR and improve consumer privacy. But Facebook could’ve given partners more notice, rather than wait until two months before GDPR goes into effect, said Arun Kumar,… Continue reading »
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