IAB Tech Lab Releases Privacy Chain for Public Comment; Interbrand Releases ‘2018 Best Global Brands’ Report

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the EMEA region – and in this edition: IAB Tech Lab Releases Privacy Chain for Public Comment; Interbrand Releases ‘2018 Best Global Brands’ Report; AdUX launches operations in Netherlands for its Native advertising business Quantum; and iotec Global Acquires Leading Native Advertising Platform ‘Platform360’

IAB Tech Lab Releases Privacy Chain for Public Comment

The IAB Technology Laboratory announced on Tuesday (2 October) the early availability of PrivacyChain, a blockchain-based […]

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Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.