Hulu’s star-studded campaign piles on the video views


Hulu nearly overpowered all the competition in video advertising this week with a celebrity campaign trying to position the service as just too good. It couldn’t take the top spot though, narrowly trailing a returning T-Mobile campaign.

As always the chart reflects both so-called organic, voluntary views and paid advertising, which predominates.

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Continue reading at AdAge.com

Via AdAge

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Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.