Havas CEO On Algorithms, The (French) Family Business And Creativity’s Part in Programmatic
Yannick Bolloré, the newly appointed chairman and CEO of Havas, took to the Times Center stage Wednesday at Advertising Week to talk about changes at the French agency holding company in the wake of last year’s restructuring. Bolloré, a family-owned investment group steered by Yannick’s father and famed French investor Vincent Bolloré, owns a 37% […]
Via: AdExchanger
