GroupM Names Evan Hanlon US Chief Strategy Officer In Simplification Push

GroupM is still trying to be simpler for clients to navigate. To propel that effort, the WPP-owned media buying arm promoted Evan Hanlon to the newly created role of US chief strategy officer on Wednesday. Hanlon, who was previously president of data and technology unit mPlatform, will focus on making it easier for clients toContinue reading »

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