Gap Taps Abercrombie Alum as New CMO
There’s a new top marketer falling into the Gap. Craig Brommers, a marketing veteran from Abercrombie & Fitch and Speedo, was appointed senior VP and chief marketing officer for Gap brand.
Based in New York, Mr. Brommers will be responsible for Gap’s global marketing strategies and its execution across the chain’s 1,700 worldwide locations. His start date has yet to be determined.
“As we remain focused on delivering optimistic and elevated American style, it’s our goal to continue telling engaging and emotional stories that are uniquely Gap,” said Jeff Kirwan, Gap global president, in a statement provided to Ad Age. “Craig is known for being a passionate and innovative marketer, who is not afraid to take risks and push boundaries.”
