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FreeWheel Council for Premium Video Expands into Europe; comScore Receives ABC Certification for Video Viewability

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lass=”p10″>ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: FreeWheel Council for Premium Video expands into Europe; comScore receives ABC certification for video viewability measurement; Improve Digital launches header bidding solution; mediasmart and adsquare partner; and SpotX and Meetrics announce new integration.

FreeWheel Council for Premium Video expands into Europe

Comcast company FreeWheel has announced the European launch of the FreeWheel Council for Premium Video (FWC), following its success in North America. The FreeWheel Council for […]

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Via ExchangeWire

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.