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Digital Channels to Power Ad Spend Growth; Mobile Payments Still Looking to Grab a Foothold

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ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Hugh Williams, senior data analyst, ExchangeWire. In this week’s edition: Digital channels to power ad spend growth; Mobile payments still looking to grab a foothold; and Voice-controlled device use to soar.

Digital Channels to Power Ad Spend Growth

Ad spend will grow by 3.6% in 2018, according to Dentsu Aegis Network’s latest ‘Ad Spend Forecasts’. This is up from 3.1% in 2017.

Digital media channels […]

The post Digital Channels to Power Ad Spend Growth; Mobile Payments Still Looking to Grab a Foothold appeared first on ExchangeWire.com.


Via ExchangeWire

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.