CEO Bill Demas Bets On Massive Growth For Shopkick, The Pokémon Go Of Shopping Apps
AdExchanger |
Former Turn head Bill Demas took the reins of Shopkick in June to “blitz scale” the company’s growth. More than 20 million consumers have downloaded the 7-year-old app, which rewards them for walking into stores, scanning items and buying products. Marketers use Shopkick to incentivize store visits and purchases. “In the commerce world, we were… Continue reading »
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