Dollar Sign Signals Headaches for Mobile Marketers with Unresolved iOS 11.2 Bug
Just how widespread is a new bug in Apple’s latest iOS 11 update (iOS 11.2)? According to freshly published data, the bug in question —...
Category: Mobile Marketing News
Teach on Mars to Exhibit at CES 2018 in Las Vegas.
An innovative exhibitor is inbound for the must-attend event for innovators in the global electronics and high-tech industries. CES is the world’s largest consumer technology...
Forensiq CEO Projects an Increase in Mobile App Fraud Looking to 2018
The following is a guest contributed post by David Sendroff, CEO of Forensiq 2017 was a turning point for the marketing and advertising industry in...
Is Virtual or Augmented Reality the Next Big Thing in Advertising?
The following is a guest contributed post by Shawn Walker, VP, Strategy & Product Development at Symphonic Digital. Is virtual reality advertising’s next big thing?...
3 Martech Trends Teed-Up for Digital Disruption in 2018
The following is a guest contributed post by Armand Thiberge, CEO of SendinBlue Last year, martech influencers predicted 2017 would see data ultimately define the...
STUDY: 32% of Shoppers Looking for Better In-Store Customer Service During Holiday Shopping
Ahead of the weekend, ChargeItSpot — a leading provider of cell phone charging stations for major retailers, events, and other indoor public venues — announced...
Simpli.fi Touts 4 Programmatic Trends to Watch in 2018
Simpli.fi, a company bringing the power of programmatic advertising to localized advertisers, is sharing this week its insider perspective of programmatic trends to expect in...
Video Creation Platform Wibbitz Releases New Research Report
Wibbitz, a leading AI-powered video creation platform, today released Building the Ultimate Toolbox for Visual Storytelling, a report based on responses, collected in November 2017,...
International Survey: While Black Friday has gone global, Cyber Monday has remained North American
It’s the key takeaway from the official kickoff to the 2017 holiday shopping season. An international survey performed the week preceding Black Friday 2017 examined...
Infographic: The Holiday marketing Tactics You Need to Know
It’s the most wonderful time of the year… for marketing. Of course, that’s mostly true for brands that know how to approach the holidays. To...
Tapjoy Holiday Prediction: Mobile Gamers to Install and Play More Games
Three-quarters of mobile gamers say they are likely to download a new game during the holidays. That’s according to a new study from Tapjoy, which...
TUNE, Google Team Up To Help Stop App Install Fraud
TUNE, a global powerhouse in mobile marketing measurement, has just unveiled the results of a joint effort with Google that will “fundamentally address a growing...
Exclusive: MMW Touches on the Future of Touch Technology with Zytronic
Recently, MMW caught up with Ian Crosby, VP of Sales & Marketing at Zytronic, a leading and well respected manufacturer and developer of touch technology...
How Will Influencer Marketing Continue to Evolve in 2018
The following is a guest contributed post from Alexander Boykov, CEO and Cofounder of Buzzweb. More than five years ago, marketers widely believed that influencer...
Adobe Launches Industry’s First 100 Percent Programmatic Ad Campaign
Chalk it up as another first for Adobe. Adobe has announced the launch of its global “Experience Business” campaign, the largest cross-media ad campaign to...
OPINION: 5 Predictions for Affiliate Marketing in 2018
The following is a guest contributed post from Todd Crawford, Co-Founder and VP of Strategic Initiatives at Impact Radius. Nearly all brands are now looking...
