Advanced e-books in Asia
E-books in Asia are really advanced compared to the ones I´ve seen in Europe. The e-books can be viewed in a browser or downloaded to your...
Category: Interactive marketing
How Puma got the mobile to do the work…
PUMA, one of the world’s leading sporting footwear companies, launched a major mobile campaign in connection with the Formula One race that took place in...
comScore tells us how online advertising works…
In a new report published in December 2008, comScore gives us their views on how online advertising works – is clicks and click through rates...
Forsman & Bodenfors launched a new website
The Swedish agency Forsman & Bodenfors (The agency behind IKEA’s cool interactive campaings – http://kominigarderoben.se) has published their redesigned website. It’s not your normal kind of website –...
DIA09 – Danish Internet Award nominees announced
The nominees for this year’s Danish Internet Awards – DIA09 – have been announced. Second year in a row Initiative Universal Media are the most...
Heineken’s user generated Walk In Fridge…
Heineken booked a nice viral success with the recent Walk In Fridge commercial. Within a couple of weeks it got over 5 million online views....
