Category: Digital marketing news Asia (APAC)

The UK Advertising Standards Authority has had it with harmful stereotypes in advertising. Stereotyping represents a limited world view, especially for women and young girls....

Kia Motors launches a new pan-European advertising campaign for the new Kia e-Niro electric crossover – fronted by Oscar-winning actor Robert De Niro. The campaign...

Online grocery in Asia is developing at a rapid pace, with the market set to grow from its current value of US$99bn to US$295bn by...

WPP has acquired a majority stake in Italian technology-driven creative agency, AQuest. AQuest’s expertise includes innovative UX and UI design, production, consumer experience and activations...

Bestselling author and futurist Roger James Hamilton says that we need to be conscious entrepreneurs, and with that can bring humanity into Society 5.0. Via...

Seeks to raise RM2 million in its second campaign on pitchIN; plans for an IPO. Via DNA

Publicis Groupe has formed North Asia as a region, comprised of China, Hong Kong, Taiwan, Korea and Japan. Effective immediately, Jane Lin-Baden (pictured), currently Managing...

Dentsu Aegis Network has signed an agreement to acquire Ambient Digital Vietnam – the independent digital media agency, launching iProspect in the market. The acquisition...

This is my foot. It’s bust as you can probably see. I knackered it last week just before I did the keynote speech at a...

Consider iProspect, the full-service digital marketing arm of Dentsu Aegis Network Malaysia, has launched an Artificial Intelligence (AI) business tool, named ‘Pronto’. Pronto was specifically...

UM, the strategic marketing and media agency network of IPG Mediabrands, has launched Remix Culture, the first culturally-focused iteration of its annual Wave X study...

Effective 1st July 2019, Fredrik Gumpel steps in as Chief Executive Officer for digital marketing agency Lion & Lion, taking over from Casper Andersen. Gumpel...

Xaxis, the Outcome Media Company and GroupM’s advanced programmatic arm, conducted a recent campaign for retail brand Manyavar that tracked individuals from digital outdoor exposure...

Kingdom Digital, an award-winning digital and social marketing agency in Malaysia, has expanded its operations to Singapore. This is the first international office for the...

Consumers in Southeast Asia are among those most likely to be delighted by completely automated interactions with a company, according to Adobe’s latest research. While...

Reprise Digital Malaysia devised a unique ‘balik kampung’ (homecoming) campaign with client Malaysian Airlines Berhad for the festive Ramadan/ Raya period. The two-part campaign launched...