Data pick of the day: 70% online Baby Boomers have FB account
Amongst the three age groups – Baby Boomers (now the senior citizen consumer base), Gen X and Millennials (born after 1982) – Facebook is still...
Category: Digital marketing news Asia (APAC)
QEOS aims to be billion-dollar company and IoT leader
Dr Walter Gabriel and his chairman Dr Raymond Chin of Quantum Electro Opto Systems Sdn Bhd (QEOS) are aiming to be world leaders in the IoT...
Global 4G/LTE divide will be wide in 2019: Ericsson Mobility Report
The number of active cellular Machine-to-Machine (M2M) devices will increase three to four times by 2019, from 200 million at the end of 2013, according...
QEOS leaps forward with US$40mil Silicon Valley acquisition
Quantum Electro Opto Systems Sdn Bhd (QEOS) has acquired Silicon Valley-based Centric Technologies, LLC in a US$40 million (RM129 million) deal that announces its global...
PR strategies: Do you really need to suck up?
Given last week’s major anounncements in the startup space, A. Asohan ponders the challenges facing a growing company when it comes to engaging the media and...
eBay's denial aside, it's still Malaysian user data
eBay has denied that data claiming to be from its database breach being offered online were legitimate accounts, but the fact remains that the leaked data contains...
Week in Review: DNA is global tech media too
DNA founder Karamjit Singh ponders the media strategy of Malaysian companies as they reach the global stage, and hopes they realise DNA too is a...
Disrupt: Startups, don’t neglect public relations
Even at an early stage, startups have a story to tell Via DNA
Digital animation survivor Inspidea gears for rapid growth
12 years on, cash-rich Inspidea is primed for rapid growth with the support of various government initiatives and its own track record. Via DNA
Out with banner ads, in with performance-targetting ads
Since the advent of the Web, banner ads have been the most common method used by marketers and their companies to target users with their...
Innovation: More punk rock and counterculture needed
‘Innovation’ is not some magical fairy dust that you can sprinkle over the economy to boost it, but is quite destructive and can be dangerous,...
MH370: Experts meet in KL to discuss ICT in aviation
More than than 50 high level experts from all over the world have confirmed their attendance at an ITU discussion of real-time flight monitoring even...
Mother Goose Part II: A desire to build great companies
In Part 2 of his story, DNA founder Karamjit Singh talks about the key points that entrepreneur Adam Hirsch emphasised in building up MGVD, including...
5 key takeaways from MMA Forum Singapore 2014
The annual Mobile Marketing Association Forum (MMA) Singapore 2014, held on May 22, 2014 in Singapore, witnessed over 250 delegates representing the mobile marketing ecosystem...
Service brands thrive in tech space as product-based struggle
Technology service companies have thrived in 2014 as compared to brands focused on products struggled. Among Millward Brown’s BrandZ Top 100 Most Valuable Global Brands...
How RTB can help in global mobile inventory monetisation
Monetising digital inventory has been one of the key issues facing businesses for a while now. Even as various online platforms are now seeing some...
