HP’s enterprise tablet strategy takes shape
At a recent media event in Singapore, HP’s Printing and Personal Systems (PPS) Group – soon to be known as HP Inc. – introduced a...
Category: Digital marketing news Asia (APAC)
Google-Twitter: Another reminder of ending silos in media & devices
This is a stark reminder to all that different media and devices no longer operate in silos. Content, search, and social need to work closely...
Mobile is not a tiny billboard
The total spend on mobile advertising increased from USD 2.3 billion in 2010 to 25 billion in 2014 (Statista 2015) – that’s approximately a 246...
Wunderman gives its clients something to play with this CNY
Wunderman is ram-ping up for Chinese New Year with two interactive 3D campaigns aimed at marketers in Taiwan and China. In a Chinese-language-dominated society like Taiwan, ‘Wunderman’...
Micromax turns to Bollywood to give India Cricket World Cup anthem
In India, one’s language changes every hundred kilometers, but one of the few things that brings its diverse cultures together, is the love for ‘cricket’ & ‘music’....
Soft Space levels up, out to transform entire payment landscape
Malaysian digital payments startup Soft Space International Sdn Bhd is gearing for 2015 to be a red-letter year with a number of new solutions –...
Global cultural treasures we will lose for 20yrs under the TPP
What do Japan’s Blue Sky Library, Malaysia’s answer to John Wayne, and the first recorded composer from New Zealand, all have in common? They could...
Week in Review: Wisdom, delusion and the space between
This week Gabey Goh reflects on the wisdom, resources and advantages available to entrepreneurs – both visionary and crazy – who base themselves in Singapore....
Aditya Save quits Marico
After seven years, Aditya Save who was Head (Digital Media & Marketing) at Marico India has quit the organisation and will serve his last day...
Ecommerce in ASEAN 6 to grow 25% annually
The online retail market in the ASEAN 6 counries –Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam have the potential to grow 25 per cent annually...
Trending in India: The multi-faceted ICC Cricket World Cup
News in follow-up to the sweeping victory of Arvind Kejriwal’s Aam Aadmi Party at the Delhi Assembly elections was in abundance to keep the Indian...
Whybin\TBWA rolls out ‘The only GAYTM in the village’ for Sydney Gay & Lesbian Mardi Gras
To mark ANZ’s principal partnership of the Sydney Gay and Lesbian Mardi Gras, ATMs (automated teller machines) in central Sydney will be transformed into GAYTMs....
What keeps the MDeC CEO awake at night
In Part 2 of her interview with Karamjit Singh, MDeC CEO Yasmin Mahmood talks about what keeps her awake at night, and why the perception...
The funding floodgates open in SEA: The dangers therein
The large amounts of money pouring into the ecosystem can and will probably lead to large exits, but the problem is that local entrepreneurs and...
Glints team raises US$380K seed round, gives up Ivy League path
Singapore startup Glints, a professional platform for young people focused on career discovery and development, announced today that it has closed S$475,000 (approximately US$380,000) in...
Yasmin Mahmood starts to shape MDeC
Malaysian Multimedia Development Corporation’s new chief executive officer Yasmin Mahmood sat down to have a talk with Karamjit Singh on how she views her role,...
