The business of social media: From blogs to DSS
The data reference that I have borrowed from DomoSphere in the first part of this series has shown that our audience is conveying what they...
Category: Digital marketing news Asia (APAC)
Wunderman Taiwan delivers Honey Beer by drones
Taiwan Beer wanted to raise awareness and encourage trial of its latest product Honey Beer, and tasked Wunderman Taiwan to do the same. Wunderman Taiwan...
Apple Music: A ’music revolution’ or the default winner?
The ‘one complete thought’ that Jimmy Lovine spoke of at the launch of Apple Music couldn’t have been brought to life more poignantly than Daniel...
Y&R SG named creative AOR for SG’s Ministry of Manpower
Y&R Singapore has been appointed as the creative agency of record for the Ministry of Manpower, following a tender process. The Ministry of Manpower has...
It’s all yours, the Telco Deep Dive 2015 PDF
DNA is proud to share with readers our second Telco Deep Dive PDF special, made available for you to download and read, or to keep...
Dell out to fill the gaps in changing competitive landscape
It has been 20 months since Michael Dell bought back the company from the stock market, and turned it into a private firm. For Harjeet...
Bye-bye 2G: Singapore telcos to stop services April 2017
M1, Singapore Telecommunications (Singtel) and StarHub will stop all 2G (Second Generation) mobile services in Singapore with effect April 1, 2017. Via DNA
Telco Deep Dive: Customer experience key to Maxis digital strategy
Maxis believes that a brand is built through the customer’s experience with it and not through advertising. Taking this one step further, it has made...
JWT, McCann win from Asia at the Facebook Awards 2015
Creativity that drives business results is a core focus area for Facebook. The Facebook Awards, which is now in its fourth year, acknowledges the top...
#sowhoknew: Throw away your charger…why Wi-Fi will set you free!
The three most common things my wife says to me are (in reverse rank order): why can’t you put the toilet seat down? can you have...
Jack Dorsey returns to Twitter as Dick Costolo steps down
Twitter’s Chief Executive Officer Dick Costolo has decided to step down, effective July 1, 2015. Twitter’s Board of Directors has named Jack Dorsey, Co-Founder of...
MCMC looking into TM outage behind global Internet slowdown
The Malaysian Communications and Multimedia Commission (MCMC) said it is looking into the issue of a Telekom Malaysia Bhd (TM) outage that reportedly caused a...
Week in Review: Telco foul play, and a games catalyst
Our Telco Deep Dive series continues, but DNA founder Karamjit Singh sees a gaming catalyst for Asean as the big news for the week. Via...
Telco Deep Dive: How Malaysia’s industry fared in Q1 2015
Continuing our Telco Deep Dive series, Goh Thean Eu looks at the leadership changes in Malaysia’s mobile space, with jostling over prepaid and postpaid customers,...
SG retail exporters rose by 22% in a year: eBay
Singapore’s retail exporters sell to an average 41 international markets – ranked second in South East Asia behind Thailand and five destinations higher than US...
Apple’s WWDC gets more online visibility than Google’s I/O
Apple’s WWDC conference, where the company announced a new iOS and other products, generated 154 per cent more digital consumption of content than there was...
