Marketers need to prepare for ‘screenagers,’ says expert
Marketing has fully embraced digital, but that’s not the only surprising trend in the region, writes Benjamin Cher. Via DNA
Category: Digital marketing news Asia (APAC)
Week in Review: Startup ecosystem, say ‘hello’ to politics
More political fallout from MaGIC just goes to show that entrepreneurs can ill-afford to ignore the fact that politics is part of the startup ecosystem,...
Boosted by CIP 500 grant, Offpeak expands to new markets
Six months after securing funding, Offpeak seeks to make its mark in the region, boosted by a CIP 500 grant, writes Benjamin Cher. Via DNA
BlackBerry becomes relevant again with Priv
BlackBerry Ltd, the struggling Canadian handset maker that once dominated the enterprise market has done what it arguably should have a long time ago: release...
How AMD aims to get back in the black
After 3yrs of consecutive losses for chipmaker AMD, the signs increasingly point to a recovery, its CFO Devinder Kumar tells DNA. Via DNA
#mavericksindigital: Online video, the next boom for Japan
Having lived in Japan for eight years starting back in 2006, I have seen a slew of developments and changes that have impacted its media...
Moment marketing will break silos in 2016: Omnicom India report
In the social media age, it is the consumers who are in control of the brands. With rising consumer expectations, brands today are expected to...
Yahoo holds on to Alibaba, but will spin off core business
Yahoo! Inc has decided to shelve plans to spin off the company’s remaining holdings in Alibaba Group Holding Limited (BABA), as announced in January 2015. Instead, the...
Disney Studios SE Asia appoints Dentsu Media as AOR
Dentsu Media Network has been awarded Disney Studios Southeast Asia’s regional media business – with Dentsu Möbius leading the account. The iconic media entertainment company...
Corporate VC fund ADIF invests US$2.9mil in 6 startups
ADIF, the largest corporate VC fund in Malaysia, has announced its first batch of investments, pumping US$2.9mil into six Malaysian startups. Via DNA
Developer M101 Holdings in MoU to bring the cloud to its properties
M101 Holdings Sdn Bhd has signed an MoU with Alcatel-Lucent, Select-TV, Nutanix and Panduit that would help it create an integrated metropolitan hub for its...
Singaporean SMEs Part 1: The government’s guiding hand
SMEs are the bedrock of the Singapore economy, and the Government wants to guide them into the 21st century. Via DNA
Blended learning the way forward: INTI
Thanks to blended learning, 97% of INTI graduates were employed within six months of graduation, with 78% being paid salaries above the market average. Via...
Week in Review: ‘Pay it forward’ culture key to MaGIC’s success
Cheryl Yeoh is leaving MaGIC, and with the Malaysian Government wanting MaGIC to focus on all entrepreneurs, not just tech startups, Karamjit Singh shares his...
Cheryl Yeoh leaves, MaGIC on quest for new CEO [Updated]
MaGIC CEO Cheryl Yeoh is leaving, and the Malaysian Government has engaged a head-hunting agency to find a replacement. Via DNA
Decoding the state of programmatic in APAC
The programmatic route has become an important conversation for marketers and agencies. Comparatively newer to marketers in the region, the industry is still working on...
