When Gene Amdahl left IBM and founded Amdahl Corporation to sell mainframe computers in 1970, he predicted that his former employer would attempt to diminish...
Method of delivery is apparently the new black in retail marketers’ holiday ’13 arsenal. And, it’s on the minds of the commerce masses. This week,...
As online retailers face increasing pressure to inform consumers when their Web activities are being tracked, US Sen. Charles Schumer wants brick-and-mortar stores to do...
MediaCrossing Closes $6mm USD Series A Financing by Leading Financial Technology Innovators Stamford, Connecticut – Madison Avenue received an accountability, efficiency and liquidity boost today...
Location-based startups that allow advertisers to personalize their offers and provide other customized services are quickly becoming a highly lucrative space. Google recently bought Waze,...
SAN MATEO, CA – Aggregate Knowledge (AK), a media intelligence company that brings an exact science to the art of media buying, today announced its membership in the Amazon Web...
Viewers exposed to geographically targeted video campaigns showed a 50-60% higher propensity on average to purchase the advertised auto brand versus a control group New...
Dan Salmon is an equity research analyst at BMO Capital Markets and covers advertising and marketing services. He recently released a new research report on...
Creates Web’s Largest Ultra-Premium Content-Style Ad Platform NEW YORK – Adiant, owner of the largest content-style ad platform on the web, announced Adiant’s July acquisition of...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
New York – Socialbakers, the world’s leading social media analytics company, today appointed Yan Rozovsky as VP, Social Strategy. Yan is charged with developing Socialbakers...
Book delivers detailed guide to APIs; Release Timed to Sync with API Strategy and Practice Conference in San Francisco SAN FRANCISCO, CA – Software is...
Company Unveils Sophisticated New Logo and Tagline NEW YORK, NY and SAN FRANCISCO, CA – Martini, the experts in engaging the affluent online, shared key...
When Sir Tim Berners-Lee sat down nearly 24 years ago to tackle a problem that his fellow scientists were facing, it’s unlikely he thought the...
Companies and Consumers (Mostly) See Eye-to-Eye on Data and Privacy, Says New Report NEW YORK — Consumers value their privacy – just not in quite the...
Mobile Climbs 145% & Digital Video Rises 24% Year-Over-Year NEW YORK – Internet ad revenues surged to a landmark $20.1 billion, according to the IAB Internet...
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