PHD names James Hawkins as APAC CEO
PHD, the global media network that is part of Omnicom Media Group, has appointed James Hawkins as CEO of its operations in Asia Pacific (APAC)....
PHD, the global media network that is part of Omnicom Media Group, has appointed James Hawkins as CEO of its operations in Asia Pacific (APAC)....
IPG Mediabrands has appointed industry veteran Andy Zonfrillo to the newly-created position of Global President at MAGNA, the network’s intelligence, investment and innovation unit. Andy...
GroupM made a series of changes in senior management, culminating a structural transformation initiated earlier this year designed to expand services for advertisers seeking growth...
Marketers have struggled to accurately measure attribution in digital marketing for decades. Even with a range of attribution vendors on offer, marketers say they are no closer...
Fintech startup to focus on credit algorithm and risk management methods to increase scope and range. Via DNA
Chinese device-maker’s flagship smartphone gets a mid-year upgrade. Via DNA
Amazon’s ad business is now worth almost $2.2 billion according to the company’s second-quarter earnings, a year-over-year increase of 129 percent. The revenue was, as...
Influencer marketing has a lot of benefits and can bring incredible value to any business. The industry has taken off beyond expectation and is now...
Chinese device-maker trains its sights once again on the budget phone market. Via DNA
Provides on-demand collaboration, online meeting, web-conferencing and video-conferencing applications. Via DNA
The Interactive Advertising Bureau Tech Lab’s ads.txt initiative is supposed to reduce programmatic ad fraud by limiting domain spoofing. And it turns out that it...
Another higher-up is leaving BuzzFeed. Michelle Kempner is exiting the company after four years, where she played a big part in its entertainment business. The...
The co-founder of a cryptocurrency mining company says it’s only a matter of time. Via DNA
Several factors have accelerated the use of deep learning in analytics and companies that are able to marry the two technologies together are reaping benefits....
Key takeaways: Fifty-one percent of U.S. marketers’ biggest worry from GDPR is losing audience targeting capabilities. U.S. marketers are nearly half as likely to say...
Telco takes challenges in stride and offers more value to customers. Via DNA
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