Laying Down the Laws of Social Media Marketing
Social media platforms can be, without question, some of the most effective resources in your digital marketing arsenal… but only when said resources are used...
Category: Asia
Canon experiments with street screens in Hong Kong to support new launch
Canon is geared up to make some noise around the launch of Canon EOS 70D. A mid-range digital SLR camera, Canon EOS 70D, hopes to...
It’s raining Coca-Cola for labour workforce in Singapore
Social media platforms in Singapore have been busy discussing Coca-Cola’s initiative to connect with the construction labour workforce in the city with #CokeDrones. Remote-controlled #CokeDrones...
Malaysia to appoint chief data scientist?
MDeC chief hints that appointment may happen in 2016 Via DNA
VC-funded 99.co to put renters first in property search
With SG$700,000 in seed investment raised, a Singapore-based startup is hoping its online property search website will bring a fresh new approach to the property...
Data pick of the day: 42% online users seek sites to fund new projects
With concepts such as crowdfunding becoming a reality, it is evident that people are interested in helping to launch new projects via sites such as...
Yoose inks sales alliance with Iconiction for Middle East foray
Hyperlocal mobile ad network, Yoose, has entered into a sales and distribution partnership with Iconiction, the Dubai based digital innovation and acceleration hub for Middle...
Iconic Indian superstar Rajinikanth makes a social media debut
One of India’s most influential superstars, Rajinikanth, makes his much awaited debut on social media through Twitter today. This marks the star’s debut in the...
Isobar builds on ‘liquid talent’ proposition for its China A-team
Isobar has made one more change to its leadership team in China, promoting Rohan Lightfoot to Managing Director of Isobar Shanghai. With the intention to...
BBDO, Proximity, CarbonStory celebrate Environment Day ‘under water’
BBDO and Proximity Singapore is celebrating World Environment Day, held on June 5 globally, by partnering with CarbonStory, a crowd funding platform for climate change...
TPS Food awards top brands to Y&R’s The Campaign Palace Jakarta
TPS Food in Indonesia has awarded four of its consumer snack and basic food brands to The Campaign Palace Jakarta, part of Y&R Group Indonesia....
The cloud is an inevitable force: Amazon Web Services
In an exclusive interview, Amazon Web Services CTO Werner Vogels tells Edwin Yapp that cloud computing is an undeniable and unstoppable force driven by the competitive...
Anaplan set to shake up Malaysian ERP market
Company believes time is right to tap on market demand for more agile ERP solution Via DNA
Facebook’s decreased reach forces social agencies to mature
Reactions to decreased organic reach on Facebook have from the gamut from outrage to joy to resignation. Social agencies — digital agencies that focus on...
Verizon Wants to Track You for Mobile Advertising, But Is Their Plan Too Creepy?
In a bid to expand their Relevant Mobile Advertising program beyond their customers’ wireless devices, Verizon Wireless is going to start including data from desktop...
Cloud adoption shaken by Snowden revelations: Survey
The revelations of large-scale cyber-surveillance last year by the United States and other governments have prompted enterprises around the world to rethink their cloud computing...
