‘Brands aren’t people. And if they were, they’d hate ads too.’
Aaron Dodez is vp, associate director, digital marketing at independent ad agency, RPA. There is no shortage of false prophets in marketing, each touting the “newest” tactic...
Category: Asia
WPP names Randy Duax as Talent Director, Asia
WPP has named Randy Duax as its new Talent Director, Asia. In his new role, Duax will be responsible for senior talent acquisition and talent...
JWT Singapore partners with Gigya to gain consumer insights
JWT Singapore announced that it has signed on as a solution provider with Gigya. This deal that marks the newest advertising agency partner to join...
Data pick of the day: Mobile rules online time in Saudi, Thailand
Smartphones and high speed mobile internet have enabled internet browsing on-the-go. According to Global Web Index, people in Saudi Arabia, Thailand, the UAE and Hong...
'Grand Old Man' of tech industry aims for 2015 listing
The self-declared Grand Old Man of the tech industry gives DNA a rare interview and talks about how he built his software company. Via DNA
Malaysia a pioneer country in World Startup Wiki project
His own desire to learn about startup ecosystems outside the United States has seen Bowen Gai kick off the World Startup Wiki project, which sees...
Ranveer Singh is now Ranveer Ching
Ranveer Singh, the new brand ambassador for Ching’s Secret, changed his Twitter name to Ranveer Ching!! The star has taken this unique initiative to further leverage his digital...
Mobile Marketers Getting Pushy with UK Consumers… and its Paying Off
If you’re a mobile marketer in the United Kingdom, the recent data by the Direct Marketing Association UK should put a smile on your face....
The ‘Ice Bucket Challenge’: A case study in viral marketing gold
Chances are, if you’ve spent any time on social media in past couple of weeks, you’ve seen some of your friends dump a bucket of...
Data pick of the day: People spend 30% of their online time via mobile
People spend most of their day being connected and staying online, even while on their move. The advent of smartphones and high-speed mobile internet has...
Amazon introduces Local Register
Amazon.com has introduced Amazon Local Register, a secure card reader and mobile app that provides local businesses with the tools they need to quickly and...
TableApp canters on with US$78K funding from Crystal Horse
Funds to fuel growth, plans to expand to Penang and Johor Via DNA
Acronis sees an Asian future for its backup solutions
Asia accounts for 70% of revenue with emerging markets a current key focus Via DNA
Innity is now in Taiwan
Innity has announced the official launch of its operations in Taipei, Taiwan as part of the group’s expansion initiative to lead the region’s digital industry...
Lowe and Partners has a new APAC Engagement P’lanning’ Director
Matt Lanning has been appointed to the newly created position of Engagement Planning Director, working across both the Lowe and Lowe Profero brands in Asia....
Network virtualisation and VMware's quest for the holy grail
Software-defined networking pioneer Martin Casado sits down with Digital News Asia’s Edwin Yapp and relates why he believes computer networking is at the cusp of...
