Top 3 highlights for mobile marketers from Facebook’s ‘F8′
Nearly 66 per cent of Facebook’s advertising revenue last quarter came from mobile ads and this quarter it’s been pegged to be higher. It is...
Category: Asia
ROI tops marketers’ digital challenges in China: Forrester
As online penetration approaches 50 per cent (670 million internet users) in China, the world’s most populous market, digital is on the top of marketing leaders’...
Engaging through branded communities
Looking back on 2014, one of my main takeaways for the year is that marketing on social media platforms – especially Twitter and Facebook –...
A third of global ecommerce is coming through mobile: Criteo
Criteo, the performance marketing technology company, has released its Q1 2015 State of Mobile Commerce Report, highlighting that mobile devices are now responsible for more...
Opportunities and challenges that await Digi’s new CEO
Malaysian-born veteran Albern Murty ascends to become Digi.Com’s CEO today. Edwin Yapp recounts his accesion through the ranks in Digi and examines the challenges that...
Microsoft debuts smaller, more affordable Surface 3
Microsoft unveils the Surface 3, a smaller and more affordable, but less powerful version of the Surface Pro 3. Via DNA
Facebook and Twitter On Top, Google and Yahoo Slip in 2017 Predictions for U.S. Digital Market
There’s no doubt about it: spending on digital display advertising in the U.S. is definitely traveling to the social media sites. That market, which will...
Babydash aims to dominate Malaysian market
A pain point they were experiencing led Lavinie Thiruchelvam and Tay Shan Li to launch e-commerce site babydash.com.my in 2011. Karamjit Singh has the story....
Arrests of journalists: Najib goes one better than Dr M
The arrest of three TMI editors sets a mark: Malaysia now has one of the most repressive regimes in South-East Asia, writes A. Asohan. Via...
Card-linked marketing, explained
We live in a pretty cashless world. Most of us use our credit or debit cards to pay for a majority of our purchases. If...
Decoding digital tech in Indian hospitality
Digital has emerged as an integral part of all businesses in India and in the hospitality industry, digital does not constitute the core activities of...
Smallest firms hit hardest by late paying clients: ACCA
Businesses with fewer than 50 employees are typically twice as likely as large corporates to report problems with late payment, according to a new report...
TM and Nusajaya Tech Park in wide-ranging pact
Telekom Malaysia Bhd (TM) and Nusajaya Tech Park Sdn Bhd (NTPSB) have inked three separate agreements towards developing a flagship tech park in Iskandar Malaysia,...
Week in Review: Asean startups, Malaysian companies want you
DNA founder Karamjit Singh is excited about the clear trend of Malaysian corporates partnering with accelerators across Asean to create value for startups and themselves....
Mobile banking apps more vulnerable than you think: Researcher
We feed mobile apps with passwords, private information, and access to our money. Do those applications protect our private life? Do contain vulnerabilities that could...
Will Mobile Marketers Experiment with Live Video on Twitter?
If there’s anything as hot as social media for marketers today, it’s video. And with more opportunities sprouting up for businesses and marketers to capitalize...
