Ooredoo encourages fans to #StandForGood
Following on Ooredoo’s ‘Simply Do Wonders’ advertising campaign with Lionel Messi, the company launched ‘Together We Do Wonders’, a sequel to the award-winning campaign, which...
Category: Asia
McCann Worldgroup Malaysia hires new CCO
McCann Worldgroup Malaysia has appointed Ng HeokSeong as Chief Creative Officer, building on its strong legacy of great talent, strategic insights and inspirational work. Mr HeokSeong brings over...
‘Trying not to go to war’: Forbes and Adblock Plus spar over ad blocking
It didn’t quite come to blows, but there was plenty of conflict when Dish and Forbes took the stage with leading ad blocking software maker, Adblock Plus. They were...
Week in Review: Women in retreat, it looks like
A condescending email pitch from a startup for International Women’s Day only goes to show how far we are from closing the gender gap, writes...
Lazada Malaysia plays the logistics game, and more
Lazada Malaysia is experimenting with a same-day delivery service in the Klang Valley with its own fleet of riders, and that’s just the start. Via...
Immersv Launches Mobile Virtual Reality Ad Platform
This week, Immersv announced the public launch of its mobile Virtual Reality advertising platform. The platform, which has been in private beta since last December,...
Merchants need to improve the mobile shopping experience
Many sectors are under-performing and have a long way to go to in delivering the optimum consumer experience. Mobile has become central to the consumers’...
Cookie Monster: Verizon Will Fork Over $1.35 Million to Pay ‘Supercookie’ Tracking Fine
“Verizon will pay a $1.35 million fine over its use of ‘supercookie’ technology that the government said followed phone customers on the Internet without their...
Lazada claims to be SEA’s No 1 e-commerce player
Lazada Group is claiming a total of US$1.3 billion of annualised GMV across its six SEA markets, saying this makes it the region’s biggest e-commerce...
GrabJobs’ answer to services staffing woes
Singapore-based GrabJobs connects part-timers to retail, hospitality, F&B and events companies which need reliable staff … urgently! Via DNA
How mobile developers can conquer overcrowded app stores
by Pat McCarthy, SVP, Marketing, AppNexus As of early 2016, approximately 1.6 million apps are ready for download on Google Play. Meanwhile, on a neighboring...
Is crowdsourcing creativity driving agency transformation?
Crowdsourcing is certainly no longer a buzzword. This year marks a decade since the term, first coined by Wired Magazine’s contributing editor Jeff Howe, started...
Wildlife Reserve & POSSIBLE partner to combat illegal wildlife trafficking
The illegal wildlife trade is one of the greatest threats facing the planet. With increasing demand for luxury products such as ivory and other animal...
Cherish the moments that matter the most, says NETS Singapore
NETS Singapore has launched a new campaign with KRDS urging people to cherish the moments that matter the most. The concept behind the campaign highlights...
Huawei unveils a slew of products in Malaysia
Huawei has launched its latest flagship smartphone Mate 8 in Malaysia, just one of a slew of products. Via DNA
Cybersecurity: It’s about visibility and analytics, these days
Being secure is more than just investing in the latest and shiniest products, according to RSA chief strategy officer Niloofar Razi Howe. Via DNA
