Exclusive First Look: Manage Taps Former Twitter Executive as CEO
MMW learned Tuesday that Manage, a provider of mobile in-app advertising solutions for advertisers and publishers, is appointing mobile ad veteran Mike Ng to the...
Category: Asia
Malaysia continues to draw strong ICT investments: MDEC
Buoyed by the performance of MSC Malaysia in 2015, MDEC is confident that Malaysia will continue to be an attractive investment destination for foreign and...
Review: Xiaomi Redmi Note 3’s bang for the buck
Ajith Ram runs the Xiaomi Redmi Note 3 through its paces and finds that it just might be a no-brainer for the price-conscious buyer, but lacks some...
Is advertising failing Australian brands?
With the rise of adblockers, there has been an industry debate on whether advertising has been helping brands or not. In a research done by...
Now publishers can sell branded content on Facebook
Celebrities, publishers and other influencers now have a chance to mint some money of their own from Facebook. The social network giant now allows them...
Top 10 programmatic tips from Sociomantic’s Benedict Hayes
Marketers often wonder if the proposition of programmatic playing a role in brand building realistic or ambitious? Benedict Hayes, Managing Director – SE Asia and India,...
Havas HK names Andrew Cawte as head of media operations
Havas Media Group has appointed Andrew Cawte as the Managing Director of the agency’s Hong Kong operations. Mr Cawte joined Havas Media initially as the General Manager...
The Digiday Video Anywhere Summit continues with insights from Fusion, CNN, Bloomberg
Day two of the Digiday Video Anywhere Summit will be live-streaming from Palm Beach, Florida, Monday — starting at 9:30 a.m. ET. Isaac Lee, CEO of Fusion,...
Week in Review: Of GMV and e-commerce startups
DNA looks at some of Garena’s numbers and breaks the news of the new MaGIC CEO, to be announced next week, writes Karamjit Singh. Via...
Innovation can be bred: Google creativity head
Innovation and creativity may not come naturally to everyone but that doesn’t mean it cannot be fostered, encouraged and developed, according to the head of...
New Funding, Customer Additions Drive Strong Growth for mPulse Mobile
mPulse mobilemPulse Mobile has found momentum in 2016, enjoying rapid growth fueled by what the young company calls demand for innovative solutions that lower costs...
Axe’s shower thoughts ad has angered Reddit
Here’s a shower thought: Does anyone own shower thoughts? Axe body spray is being criticized on Reddit today because users there think the company has plagiarized...
Bhinneka launches B2B platform in run-up to IPO
E-commerce company Bhinneka took a major step towards its planned IPO in 2018 by officially launching its Bhinneka Bisnis corporate procurement platform. Via DNA
Businesses in Malaysia more cloud-ready than Singapore: Study
Malaysian businesses are more cloud-ready than those in Singapore, according to the new Cloud Readiness Index (CRI) 2016 study recently released by the Asia Cloud...
Native advtg will be majority of mobile by 2020: FB study
With the growth of mobile as a medium faster than any other in the last four years, advertising formats on the medium have also grown....
Customer engagement is a top priority for marketers: Salesforce report
Marketers are increasingly focussed on customer satisfaction and customer engagement as their top measures for success, a Salesforce survey of nearly 4,000 marketers highlighted. In...
