MTV tops list of most loved social brands
MTV, Friskies and Disney were among the top 10 most loved brands in social media in November. Hootsuite has released its Top 10 Most Loved...
Category: APAC
GOSF 2014: Indian e-consumer boosts online traffic by 400%
This year has been a roller coaster for Indian e-shopper as the ecommerce industry flooded the market with heavy discounts during the Diwali sales across...
Brands to move forward with agility marketing in 2015
In 2014, television evolved into an all-encompassing category: one that streams Internet video content on computers and mobile devices, as well as broadcasts on-demand entertainment...
DigiVive bags Digital Experience Award at World Communication Awards 2014
DigiVive’s flagship brand nexGTv has bagged the digital experience award at World Communication Awards 2014. The latest edition of the Awards was help in London...
Week in Review: Startups need to broaden their horizons
Too many startups in Malaysia pay very little attention to technological breakthroughs, but that may not necessarily be a bad thing, ponders A. Asohan. Via DNA
Sean Seah’s long and winding road … upwards
AIM-listed Galasys cofounder Sean Seah talks about his first venture – as a teen, no less – that saw him catching the entrepreneurial bug, and...
Asia leads the way as mobile transitions from research to purchase
Mobile’s impact on buying behaviour has been viewed with mixed feedback over the last year. Where 2014 began with conversations around ‘showrooming’, defined as the...
Xiaomi suspends sales in India
Chinese smartphone maker Xiaomi has suspended its handsets’sales in India after the company had been served an injunction by the Delhi High Court for infringing...
More analytics for YouTube videos with AdWords for Video
Google has launched the Video Analytics Page in AdWords for Video to help marketers track their video ad campaigns. The revamp will offer more YouTube...
Singapore yet to tap the mobile mktg space: Mindshare & Yahoo
In Singapore, the digital media spends contribute only USD 209 million of the total media spends of USD 1.6 billion and mobile contributes only USD...
Cookies Crumbling As Top Choice Now That Atlas Tracks Consumers via Facebook
There’s a fascinating interview at eMarketer that underscores something we’re witnessing more and more: cookies are gone as a top tech choice for tracking consumers....
Disrupt #26: The highs and lows of 2014
The final DNA-TeAM Disrupt session of the year will be held on Dec 17 at the MaGIC office in Cyberjaya, with the topic of discussion...
Telcos long way from harnessing full potential of analytics: Cisco
Cellular service providers, often seen as early adopters of technology, are nowhere close to harnessing the full potential of analytics, according to Cisco Systems Inc....
Nanda Ivens replaces Paul Soon as XM APAC Chief
Nanda Ivens has been appointed as the Chief Executive Officer of XM Asia Pacific, one of Asia’s largest digital marketing agencies. Most recently he had...
Jerker Fagerström appointed as ECD of DT
DT has appointed global creative leader Jerker Fagerström as the Executive Creative Director at the organisation. He was most recently at DDB Stockholm where he...
Zeno Group, OMI partner for digital marketing e-learning program
Zeno Group and The Online Marketing Institute (OMI) have partnered to deliver the ‘Asia Digital Marketing Essentials’ eLearning and certification program. The firm’s goal is...
