Not All Popcorn and Skittles in Theater Biz: AMC Chain Accused of Text Spam Violations
Are consumers giving out their phone numbers in exchange for free popcorn or soda coupons — and then forgetting they did so? Or are companies...
Category: APAC
Week in Review: Of IP, and impact reports
Intellectual Property was at the forefront for DNA founder Karamjit Singh as he moderated a panel session on how it can be related to startups...
MaGIC hits Year One with CEO Yeoh hitting her stride
A more confident Cheryl Yeoh looks forward to the next 12 months at MaGIC, with the smooth execution of the MaGIC Accelerator Programme a big...
Nepal quake: How Knowlarity used missed calls to help
Nepal is slowly picking up the pieces and trying to restore balance following the devastation caused by not one but two equally powerful earthquakes that...
Brands speaking the emoji language
Emojis, invented in Japan for sending pictographs between phones, were extremely popular in the nation for a number of years. It gradually spread across the globe...
VML India awarded digital mandate of Wendy’s India
VML India has been awarded the Digital Agency of Record responsibilities by Wendy’s India, after a multi agency pitch. Wendy’s, an American brand of burger...
Trending in India: Was the quota of Terracotta enough for #ModiInChina?
Twitter has been abuzz with Indian Prime Minister Narendra Modi’s visit to China and what has caught Indian social media’s attention more than the bilateral ties between...
It’s Back to School for Mobile Marketing Students
Want to go to school? For free? If you want to learn about mobile marketing, now you can. Swrve, a global powerhouse in mobile marketing...
Malaysia unveils social enterprise blueprint
Malaysian Prime Minister Najib Razak has launched the Malaysian Social Enterprise Blueprint 2015-2018, a three-year strategic roadmap for developing a social enterprise ecosystem. Via DNA
Singapore startup Alpha7 raises additional US$2.3mil
Singapore-based technology consultancy startup Alpha7 said it has raised an additional S$3.1 million (US$2.3 million) in funding from private investors, without elaborating. Via DNA
Banks don’t hold the future of banking: Akamai exec
Banks may talk about a customer-centric experience, but there is too much governance and too much legacy, and they are horrible at innovating, says Akamai’s...
Data stories … at home, in school, and within the enterprise
Stories about data and the power that comes from being able to visualise and discern insights were plentiful at the Tableau on Tour Conference, which...
How is Salesforce acquisition going to pan out for Microsoft?
While a Salesforce acquisition by Microsoft remains purely speculation at this point, it does raise the tantalizing possibility that Microsoft could rapidly boost its street...
How do we stop customers going dark?
It seems that marketers have been talking about 1-to-1 marketing for ever. But lots of talk doesn’t necessarily mean lots of action, and there’s little...
Sport Singapore, Ogilvy cheer athletes in run up to 28th SEA Games
Sport Singapore, Ogilvy & Mather Singapore, and Oscar-nominated film director Tony Kaye have teamed up to produce a series of TVCs to rally the nation...
IPG Mediabrands appoints Andy Male as the Regional Director of Rally
With an aim to build and accelerate its ‘Agency of Future’ offering, IPG Mediabrands has appointed Andy Male as the Regional Director of its social...
