IAB Singapore looks to bounce businesses away from ad clicks
The IAB Singapore (IAB SG)’s Measurement & Standards (M&S) Committee today released a series of white papers guiding digital marketers on how to buy and...
Category: APAC
Creating financial change
Juris Technology went through some tough times in pioneering a market, but is now ready to become the best credit management software provider in the...
Big data, cloud software make a play at Rio 2016
Big data and cloud software from GE are helping to ensure all the 11,558 athletes at the Rio Olympics can deliver their best performance on...
Week in Review: Legalising Uber and Grab the easy part, what of Airbnb?
Uber and Grab will be legal services in Malaysia but that’s just the easy part. What about Airbnb, wonders Karamjit Singh. Via DNA
SourceKnowledge’s Cloud-Based SaaS Platform Designed to Increase User Acquisition and Conversion
SourceKnowledge, a performance advertising technology company, has just launched a full featured interface for users of its cloud based Software-as-a-Service (SaaS) platform Engage. “Brands, mobile...
Publishers should look beyond advertisers to increase revenue
With India recording the highest percentage of total ad spends across Asia Pacific last year and digital advertising growing at the fastest pace of 47.5...
Marketing challenges in the digitally disrupted bank
Way back in 1994, Bill Gates had famously said, ‘Banking is essential, Banks are not’. Over the course of the last 22 or so years,...
Malaysia’s ICT salary growth at its lowest rate in 8yrs
Salaries for ICT professionals in Malaysia are expected to rise, but at a slower-than-expected rate, according to the National ICT Association of Malaysia (Pikom). Via...
Computational thinking comes to the fore in Malaysian schools
It will be one big leap for Malaysia into the digital economy with computational thinking and computer science being embedded into national education system, writes...
The Peninsula Hotels awards digital to MullenLowe Profero
The Peninsula Hotels has appointed MullenLowe Profero as its global digital agency of record following a competitive pitch. The account will be led by MullenLowe...
China-Indonesia cross-border payment pact between PayEase and Doku
Indonesian payment services pioneer Doku has partnered with China-based payment gateway PayEase, saying that this would enable cross-border transactions between the two countries. Via DNA
The hybrid cloud and outages: Who you gonna call?
In the age of the hybrid cloud, network visibility is important as troubleshooting goes beyond your internal systems to those outside of your direct control....
What’s Next 2016: Brick-and-mortar world will always be around, says Vincent Tan
Confident that brick-and-mortar companies will always be around, ‘old economy’ tycoon Vincent Tan explains why he feels so, bolstering his view with examples from Amazon...
BlackBerry’s long pivot into software
It has been a quick fall and a long, still ongoing clamber back up for BlackBerry Ltd, but it hasn’t thrown in the towel yet. Via...
Attribution, the Secret Sauce of Success, Looms as New Priority for Marketers
Sweet success is what marketers crave from their efforts. But knowing exactly what to attribute it to is becoming more important to advertisers everywhere. “Marketers...
Week in Review: Go-Jek’s US$550mil funding sparks intriguing scenarios
It has been another strong week for the tech ecosystem in SEA, writes Karamjit Singh. Via DNA
