GSK settles global media buying duties: http://t.c…
GSK settles global media buying duties: buff.ly/1a5Uqkb
GSK settles global media buying duties: buff.ly/1a5Uqkb
Proprietary Dual Human and Automated, Real-Time Filtering Process Ensures the Quality of Impressions in OpenX Ad Exchange LOS ANGELES – OpenX Technologies, Inc. (OpenX), a global...
LOOK Consumer buys ad – to complain about brand: buff.ly/14XIJev
Philippine mobile users download the most games and apps in Southeast Asia: buff.ly/1dO4Rh0
How To Spot The Best and Worst Content Marketing Strategies: buff.ly/15CHXz6
Ad Agencies Prefer LinkedIn to SlideShare in New Business Prospecting: buff.ly/14WDZ98
The Decline and Fall of the Mobile Ad Network: buff.ly/1a4Ss3x
Eighteen months ago, Bloomberg TV made a fundamental change in its approach toward online video. Instead of just taking clips from Bloomberg TV and automatically...
“How can they be so good?”: The strange story of Skype: buff.ly/14fZ0Nz
This week, the most controversial book to hit the tech scene this year made a splash on Amazon. “If Steve Jobs were still alive,” the...
Webtrends is out with a new report that highlights how just how powerful PayPal is today in the mobile channel. As it turns out, offering...
Advertisers and Publishers Generating More Value from Nativo’s Technology LOS ANGELES – Nativo, the only native advertising platform that works across every kind of content-rich site...
Ned Brody can officially join Yahoo as SVP for the Americas, five months after resigning his post as CEO of AOL Networks, the unit that...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 04/09/2013
Big Tobacco has made a historic return to the airwaves and pages of consumer magazines with ads for e-cigarettes, but the days of regulation-free marketing...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 04/09/2013
Like a lot of internet video companies, Vevo is pressing hard for ad dollars that would otherwise go to TV. That might explain why it’s...
With agencies continuing to voice concern about their battles with clients’ procurement officers, some high-profile agency executives have called to pay for performance. Perhaps they...
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