When women in tech 'flaunt it'
Tech blog seemingly lauds attractiveness in women in tech sector Via DNA
Author: Copenhagen INK
Digerati50: The 'old media' geek
Digital News Asia (DNA) continues a weekly series that profiles the top 50 influencers, movers and shakers who are helping shape Malaysia’s Digital Economy. These...
Horizon Media, Largest US Indie Agency, Hits Reset Button On Programmatic
Horizon Media, the largest standalone media agency in the US with some $4.5 billion in ad spend across 100 clients, has not been a major...
Facebook is now worth more than Coca-Cola, Disney,…
Facebook is now worth more than Coca-Cola, Disney, Intel buff.ly/1l0SblT
Dentsu Aegis acquires Indian OOH agency Milestone Brandcom
Dentsu Aegis Network is augmenting its out-of-home capabilities in India with the acquisition of Milestone Brandcom. Milestone Brandcom combined with Posterscope, Dentsu Aegis Network’s global...
Automotive’s evolution into a media channel & life app
We have noticed a key theme emerging for 2014. How does this apply to automotive? Automotive is being modified by the behaviour of mobile audiences...
Facebook’s Oculus teaming with Samsung for mobile…
Facebook’s Oculus teaming with Samsung for mobile virtual reality push lnkd.in/btGKkXP
Week in Review: A long and hard grind
Key takeaway from Disrupt for entrepreneurs not to expect quick exit Via DNA
Instagram In-App Pop-Ups Ask How You Feel About Its Advertisers
“Did you see a post for Showtime’s Masters of Sex?” Instagram recently asked people who use the photo-sharing service. Others have been quizzed about ads...
Evolve Media’s Evolution Into Video
Lifestyle content and blog network Evolve Media is evolving its ad formats along with its publishing assets. Evolve historically competed with such vertical media and...
Math For Marketers: Why Attribution Is Upside-Down
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
Trouble Shared Is Trouble Halved? Data Co-Op Aims To Help App Developers Stay Ahead Of The Game
You don’t have to be good at math to know that if you only get $3 back on a $4 investment, then there’s something painfully...
Are You Being Followed? Yes, Soon — By Facebook
Maybe you don’t have to go to Facebook. Maybe Facebook will come to you, thanks to the emerging method of sequential mobile advertising. It’s seen...
Confirmed: Switch Buys Unanimis
ExchangeWire can confirm that UK-based ad trading platform Switch has bought ad sales house Unanimis for a publicly undisclosed fee in a deal that was...
Why Buick is encouraging drivers to get out of the car and run
Buick is great at building cars. But fitness apps? One would think an automaker has an incentive to keep drivers in their cars, but with its...
