Pursway Connect; TV Still Wins
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Friends Of Friends Pursway unveiled an audience extension platform on Tuesday, dubbed Pursway Connect....
Author: Copenhagen INK
Shoppable Levi’s Video Tells Fan Stories http://t….
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Twitter Beta Tests Promoted Video Ad Format To Attract Brand Dollars
Twitter has made good on its promise to roll out a tool designed to share, upload and measure video effectiveness. The company on Tuesday revealed in a blog post...
USA Today to Launch Daily Fantasy Sports Gaming Site
With daily fantasy sports surging to new levels of popularity and visibility, another large publisher is throwing its hat into the ring. On Tuesday, USA...
I Liked Everything I Saw on Facebook for Two Days….
I Liked Everything I Saw on Facebook for Two Days. Here’s What It Did to Me buff.ly/1lRmXya
Network virtualisation and VMware's quest for the holy grail
Software-defined networking pioneer Martin Casado sits down with Digital News Asia’s Edwin Yapp and relates why he believes computer networking is at the cusp of...
Greasing the cogs of an ecosystem
Perhaps a government-driven accreditation process for startups to evaluate their readiness in fulfilling requirements and providing adequate support might prove useful, but within a Malaysian...
SAP studies Asia’s youth on international youth day
In lieu of international youth day (IYD) and given that over 60 per cent of the world’s youth are in Asia Pacific, SAP analysed social...
Marketing gamification: Using games as marketing tools
Who doesn’t like playing games? The fun, frolic and enjoyment can bring out the child in even the coldest of people. Now, what if use...
ATS London Panel Preview: Click Fraud Detection And Prevention
Transparency has been one of the key topics facing the ad tech sector in 2014, with issues such as click fraud, bot traffic and view...
Pssst: Are Private Messaging Apps Really the Future of Mobile Marketing?
Pssst: someone’s talking to you — and it’s increasingly a marketer. That’s the sentiment of Fernando Cuscuela in a commentary recently published by VentureBeat. “Private-messaging...
Netflix CEO: We Surpassed HBO in Subscriber Revenu…
Netflix CEO: We Surpassed HBO in Subscriber Revenue, Reached ‘Milestone’ buff.ly/1mBrfts
Xiaomi Surpasses Samsung to Become Top Phone Maker…
Xiaomi Surpasses Samsung to Become Top Phone Maker in China buff.ly/1ugHqEt
Google to Tie Mobile Web, App Trackers for Ad Targ…
Google to Tie Mobile Web, App Trackers for Ad Targeting buff.ly/1oomLvR
The Weekly Digital Marketing Update @ Copenhagen INK (11-08-2014)
Copenhagen INK’s Weekly Digital Marketing Update gives you a comprehensive overview of the top digital marketing stories and breaking news from the past week. Enjoy!...
Rocket Fuel To Buy [X+1] For Estimated $230M http:…
Rocket Fuel To Buy [X+1] For Estimated $230M buff.ly/1ugHfJg
