Major advertisers spend more on Product Listing Ad…
Major advertisers spend more on Product Listing Ads than text ads buff.ly/1uLAek7
Author: Copenhagen INK
Text100 bolsters Malaysian leadership team
Integrated communications consultancy, Text100 has named Vijayaratnam Tharumartnam as Managing Consultant for Text100 Malaysia. He will lead the agency’s operations in Malaysia, while delivering strategic...
Yahoo Aims to Remedy Premium Ad Slump With Self-Se…
Yahoo Aims to Remedy Premium Ad Slump With Self-Serve Tool buff.ly/VyrWfK
Marketing Operations and Technology Summit
Wednesday, October 22, 2014 – Friday, October 24, 2014 Via Admonsters
Johnson’s Baby woos consumers with BBDO’s social experiment
BBDO Singapore conducted a social experiment called ‘play experiment’ for Johnson’s Baby Active Fresh range to promote outdoor physical playtime for children. Parents in Singapore...
Digital Marketing, Adobe and $10 Billion Worth of Opportunities
At the recent Adobe Digital Marketing Symposium in Singapore, the CEO of Adobe, Shantanu Narayen, talked about his $4 billion company and the enormous growth...
Snapchat Is Now The #3 Social App Among Millennial…
Snapchat Is Now The #3 Social App Among Millennials buff.ly/1pVAxV3
Google Opens Classroom, Its Learning Management To…
Google Opens Classroom, Its Learning Management Tool, To All Teachers buff.ly/1yPIywT
Internet of Bling: Samsung Buys SmartThings for $2…
Internet of Bling: Samsung Buys SmartThings for $200 Million buff.ly/1pwFxjz
Australian Telco Telstra Acquires Majority Stake I…
Australian Telco Telstra Acquires Majority Stake In Video Platform Ooyala buff.ly/VyqZnS
WPP School of Marketing & Communications graduates its first class
The WPP School of Marketing and Communications in Shanghai, a joint venture between WPP and the Shanghai Art and Design Academy (SADA), had its first...
Facebook’s $400M-$500M Acquisition Of Video Ad Tec…
Facebook’s $400M-$500M Acquisition Of Video Ad Tech Startup LiveRail Is Now Official buff.ly/1rKLPe9
The Weekly Digital Marketing Update @ Copenhagen INK (18-08-2014)
Asia Digital Marketing News Week in Review: Of dotcom business models ‘Brands aren’t people. And if they were, they’d hate ads too.’ WPP names Randy...
Mercedes-Benz Experiments – Can Science Sell Cars!?
What do cool science tricks have to do with the Mercedes C-Class? Admittedly nothing. The real point, and why the videos below make effective advertisements,...
Twitter Promoted Video: This Week in Social Media…
Twitter Promoted Video: This Week in Social Media buff.ly/1mZCFaz
The ‘Ice Bucket Challenge’: A case study in viral…
The ‘Ice Bucket Challenge’: A case study in viral marketing gold buff.ly/1tdxSHD
