Dtac explores Instagram in Thailand
Omnicom Media Group Digital rolled out Thailand’s first Instagram ad campaign for Total Access Communication (DTAC) using the Instagram’s newly launched Marquee unit – a...
Author: Copenhagen INK
McDonald’s starts taking reservations at select Sw…
McDonald’s starts taking reservations at select Swedish locations buff.ly/1YOqYch
S’more to love across all your screens – Nexus 5X…
S’more to love across all your screens – Nexus 5X and more buff.ly/1L31kL1
Cohn & Wolfe Chief on why Six Degrees was important for its Asia growth
WPP’s Cohn & Wolfe recently agreed to acquire a majority stake in India based full-service public relations agency Six Degrees PR and its content and...
Cohn & Wolfe Chief on why Six Degrees is important in its Asia growth plans
WPP’s Cohn & Wolfe recently agreed to acquire a majority stake in India based full-service public relations agency Six Degrees PR and its content and...
Why beer brands must do more to connect digitally in SE Asia
Increasing disposable incomes, greater foreign investment and tourism spend, combined with a growing population have all contributed to Southeast Asia’s beer consumption growing at one...
Data pick of the day: Younger onliners lead ad blocking
With the arrival of ad blocking on Apple’s iOS continuing to make headlines, Global Web Index’s chart takes a look at the profile of those...
Alpha7 launches A7 AppsConnect for cloud-based apps
Alpha7, a Singapore-based business cloud enabler, has launched A7 AppsConnect, a platform marketplace of 40 cloud-based applications – bringing affordability and efficiency across key business...
ComScore Merges with Rentrak to Build the ‘iPhone’ of Media Measurement
Two big names in digital audience measurement — comScore and Rentrak — are joining forces. Online measurement firm and Nielsen rival comScore will merge with...
ComScore and Rentrak To Merge In Run To Rival Nielsen In Measurement
AdExchanger | There’s apparently power in numbers in the fight against ratings fixture Nielsen. Measurement companies comScore and Rentrak have reached a definitive agreement to merge,...
Ad Blocking – Unlike Fraud – Comes At The User’s Behest
AdExchanger | If ad blocking is war, long-tail publishers will likely be its earliest casualties. “Ad blocking is a threat to the whole industry, but...
What’s Next: AirAsia is an Internet company … no, really!
It may have turned global aviation on its head and disrupted the entire airline industry, but AirAsia Group is essentially an Internet company, its chairman...
What’s Next: Disruptors will not kill off banking incumbents
Despite fintech startups being the sexy new kids on the block, and a host of new digital-fuelled payment initiatives and platforms, such disruption will not...
Origami Logic Raises $25 Million Series C Aimed At Upping The Pace Of Marketing
AdExchanger | Origami Logic revealed Tuesday it had received $25 million in Series C funds, which it will use to more than double its teams...
MeetMe Completes Launch of Native Chat Ads and Video Interstitials
Combined Units Expected to Drive More Than $1 Million in Q4 Revenue NEW HOPE, Pa. – MeetMe, Inc. (NASDAQ: MEET), a public market leader for...
Ricky Gervais Is Back as the World’s Most Contempt…
Ricky Gervais Is Back as the World’s Most Contemptuous Pitchman for Optus buff.ly/1MDpvyV
