Mobile impressions double in a year in Vietnam: Report
While desktop pre-roll still holds the majority of impressions placed in the region, mobile is quickly taking more and more share according to a new...
Author: Copenhagen INK
Qatar, Singapore Airlines & AirAsia most social media savvy in SE Asia
Qatar Airways has the biggest community across all their social media channels for flag carriers in Southeast Asia. This was highlighted in a report by...
OMD Brisbane bags Volvo Group Australia
OMD has been appointed as the media agency to the Volvo Group Australia business consisting of Mack, UD, and Volvo Truck brands. The news follows an...
Official Launch Date for Google AMP Confirmed
Google will be introducing its Accelerated Mobile Page initiative on Feb. 24, several sources familiar with AMP confirmed to Ad Age. AMP is a direct...
OpenX Meta Creates Server-To-Server Alternative To Header Bidding Wrappers
AdExchanger | To help publishers manage multiple header bidding partners, OpenX created a server-to-server wrapper dubbed OpenX Meta, which it unveiled Thursday. The advantage of...
Inside Out: Intel Is Reinventing Itself With A Brand Overhaul
AdExchanger | Intel’s ambitious new brand strategy is no chip shot. Primarily known since the 1990s as “the computer inside,” the microprocessor manufacturer aims to...
Netflix House of Cards Character Frank Underwood O…
Netflix House of Cards Character Frank Underwood Opens Up His Campaign Headquarters in South Carolina buff.ly/1QjBLtC
Google Translate now serves 99% of the online popu…
Google Translate now serves 99% of the online population buff.ly/1oLioNM
Google Makes MyMaps App Improvements But Doesn’t Q…
Google Makes MyMaps App Improvements But Doesn’t Quite Make It There buff.ly/20FbKV2
Turner Broadcasting: We’re A Marketing Services Company, Not Just A TV Media Brand
AdExchanger | Turner Broadcasting sees a future where data and creative coexist more fluidly for TV advertisers. The company’s ad boss made a bold prediction...
Facebook Adds 7 Publishers to Anthology Branded-Vi…
Facebook Adds 7 Publishers to Anthology Branded-Video Program buff.ly/1oLi4i7
Japanese e-commerce hangover forming in SEA?
Rakuten has decided its B2C model in South-East Asia will not work, Sumitomo has pulled out of Malaysia; Karamjit Singh looks at what this could...
Revenue at all-time high for Axiata in 2015
Axiata Group posted a 7.8% growth in net profit for the financial year ended Dec 31, 2015, partly helped by forex gains and strong performances...
This $4 handset for India is the world’s cheapest…
This $4 handset for India is the world’s cheapest smartphone buff.ly/20FbWnc
Facebook to open up Instant Articles to all publishers
When Facebook launched the Instant Articles feature in May last year, it was only available to select publishers. But now the company will be opening...
Two-fold increase in digital wallet users in APAC: Survey
With m-commerce on the rise, digital wallets are also gaining acceptance in the APAC market slowly. A recent survey by MasterCard highlighted that one in...
