What if App Download Data Could Have Predicted America’s Independence?
With all of the news from the UK about Brexit, let us now turn our attention to… USexit, 240 years ago. Mobile user acquisition provider...
Author: Copenhagen INK
At W Hotels, Distribution Is Secondary To Quality Content
AdExchanger | If the content is good, the distribution – paid, earned or otherwise – nearly takes care of itself, said Anthony Ingham, head of global brand...
Watch “The Carlsberg Breathalyzela” on YouTube htt…
Watch “The Carlsberg Breathalyzela” on YouTube buff.ly/29gDuji
New Facebook Algorithm Negative for Publishers; Amazon Open UK Data Centre Despite Brexit
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Facebook algorithm change shifts focus away from...
A Media Agency Asks (and Answers): How Do We Make…
A Media Agency Asks (and Answers): How Do We Make the Most of a YouTube Buy? buff.ly/298ygVI
What Publishers Can Learn from Social Gaming on Fa…
What Publishers Can Learn from Social Gaming on Facebook buff.ly/29fYAhn
Hertz signs rental deals with Uber and Lyft https:…
Hertz signs rental deals with Uber and Lyft buff.ly/299BLMI
Google’s Plans May Not Eliminate Header Bidding
AdExchanger | “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Kean Graham,...
A Call To Mobile Browsers
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
Comic: Planet Of The Brexit
AdExchanger | A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem… AdExchanger: Origins AdExchanger: Crisis In Ad City (Part I) AdExchanger: Crisis...
How Brexit is helping shape Business Insider’s Facebook Live strategy
Like many other publishers, Business Insider has been experimenting with Facebook Live for months. But it was the Brexit vote that showed the publisher that live news...
Spotify says Apple won’t approve a new version of…
Spotify says Apple won’t approve a new version of its app because it doesn’t want competition for Apple Music buff.ly/29vynJC
Inform or entertain: Is your content worth reading?
Do you hate ads? I loathe ads. I run three separate ad-blockers and another plugin that disables videos, just so I won’t have to run...
Is your business Myanmar ready?
In a nascent marketplace where local brands hold their own against foreign competitors, Apple has emerged as the most differentiated brand in Myanmar, whereas local...
Lenovo launches digital campaign to helps Jharkhand girls build a school
In a bid to use technology for a cause, Lenovo has partnered with YUWA to launch the ‘Girls with Goals’ campaign which will help the girls...
