Apple’s Sales Forecast Indicates Another Record Holiday Quarter
Apple said it will have another record holiday.
The Cupertino, California-based company said fiscal first-quarter sales will be $75.5 billion to $77.5 billion, topping last year’s record. Revenue is being fueled by demand for the latest iPhones and sales in China. Analysts on average projected $77.1 billion, according to data compiled by Bloomberg.
Apple’s sheer size means growth is tougher to achieve. As iPad tablet sales decline and adoption ofApple Watch remains modest, the company’s expansion has become increasingly dependent on demand for new iPhones. The company’s forecast for the current period may help allay concerns about comparisons with record iPhone sales of 74 million units during the holiday quarter last year, which followed the long-anticipated debut of bigger-screen handsets.