ANA Pans Obama’s Consumer Privacy Bill of Rights
The nation’s largest advertisers have joined other critics of President Barack Obama’s plan to restrict how companies can handle the private information of Americans.
“This may drag down a good effort to establish a good data-breach law,” said Dan Jaffe, the top lobbyist for the Association of National Advertisers.
Besides shifting congressional efforts away from data-breach legislation, the group says, the president’s proposal would not address all of the challenges advertisers face in complying with dozens of differing — and often changing — state privacy laws. Advertisers also prefer that data privacy policy laws remain true self-regulation, without federal oversight.
