Ambient Digital Group hires Myanmar lead

Digital media and marketing solutions company, Ambient Digital Group, has appointed Yvette Ces as Regional Associate Business Director.

Her responsibilities will include heading up the Ambient Myanmar business to expand on its strong growth.

Ms Ces will lead from the Yangon office, responsible for all sales, marketing and new business activities, as well as back end operations.

Myanmar, an emerging market predicted to post an eight per cent GDP growth for 2018, has seen a revolution in the digital landscape where its population is embracing a mobile-first world. This presents an opportunity for companies who are undergoing their digital transformation journey, tapping into marketing technologies to engage their customers in the digital economy.

Ms Ces joins from leading telecommunications firm PLDT Global where she has managed digital campaigns across international markets as Head of Product Marketing. Ms Ces has a wealth of experience from several full service and media agencies including MRM//McCann Manila as Head of Digital Media where she handled digital media requirements of top brands such as Coca-Cola, Unilever, Jollibee and Nestle to name a few. Prior to MRM//McCann she was also a Regional Client Services Director for Syndacast Thailand, managing its key digital account, Accor Hotels across Asia Pacific.

Andrew Stephens, CEO of Ambient Digital Group, said, “Ambient’s business in Myanmar is growing rapidly so we are absolutely delighted to have secured someone with the quality and experience that Yvette brings. She is a great addition to the Ambient management team.”

Ms Ces said, “I am really excited to be joining Ambient at this time, as we continue to expand our business across the region. I am especially pleased to be given the opportunity to lead Ambient Myanmar. The rate of growth in the market is astounding and that creates boundless opportunities for us.”

The post Ambient Digital Group hires Myanmar lead appeared first on Digital Media Marketing News.

Via Digital Market Asia

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.