Copenhagen INK

Adslot Delivers 467% Increase in ROI Through Programmatic Guaranteed Solution

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NEW YORK — Adslot Media announced that a recent campaign executed on its programmatic guaranteed (PG) platform, achieved a 467% increase in ROI when assessing effective cost per mille (eCPM) compared against private market place (PMP) campaigns. Multiple award-winning digital and commerce agency Greenlight, planned and launched the campaign during the high-traffic Black Friday holiday, […]

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Via Ad Operations Online

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.