WPP Hopes The Bleeding Has Stopped, Looks To Growth Opportunities

WPP has struggled to grow in recent years, as key clients in fast moving consumer goods (FMCG) reduce spend and its traditional creative agencies underperform. While the tech vertical and its media business are relative bright spots, they aren’t big enough to buttress the entire holding company. WPP’s Q3 performance, which the company reported Friday,Continue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.