In 2019 AI Will Reach the Front Line & In-Housing Will Still Trend Up
Recently Jay Friedman, president, Goodway Group, shared his 2019 predictions, as they apply to those with ‘boots on the ground’, arguing that many predictions do not impact the day-to-day of most people working within the digital advertising industry. Robert Webster, founder of branding consultancy, Canton Marketing Solutions, and digital strategy director of retail intent data company, Sub2 Technologies, found himself disagreeing with some of Friedman’s predictions. Here, Webster shares his reasons why.
Over recent years, I have read a number of […]
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