Can Publishers Enable A New Chapter For Modeled Data?

“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written by Alessandro De Zanche, an audience and data strategy consultant. Today’s modeled data at scale is evolving rapidly, due to legal and technical limitations. It is frequently misrepresented and mis-sold, but there would be noContinue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.