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Singapore Publisher Merges Content Marketing Units to Create ‘Sweet’; Japanese Agency Spins Up Creative Unit

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In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Singapore Publisher Merges Content Marketing Units to Create ‘Sweet’; Japanese Agency Spins Up Creative Unit; AU Investment Group Buys E-commerce Marketing Agency; Singapore Insider Paves Way into Japan; Programmatic Trading Desk Switches On in Malaysia; and Eff in Singapore.

Singapore Publisher Merges Content Marketing Units to Create ‘Sweet’

Singapore Press Holdings (SPH) has unveiled plans to merge its content […]

The post Singapore Publisher Merges Content Marketing Units to Create ‘Sweet’; Japanese Agency Spins Up Creative Unit appeared first on ExchangeWire.com.


Via ExchangeWire

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.