Facebook Just Bought Top Teen App TBH. Here’s What You Need To Know


If you’ve never heard of the app TBH that’s fine, but to be honest, it’s something you’re going to hear about a lot more: Facebook just acquired it Monday for an undisclosed amount.

In short, TBH (which stands for, you guessed it, “to be honest”) is an anonymized polling app with a positive bent that allows people to share how they feel about friends.

TBH has been the most downloaded app on numerous occasions on Apple’s iTune Store. According to marketing intelligence research outfit Sensor Tower, it was downloaded more than 3 million times on iTunes during the month of September.

Continue reading at AdAge.com

Via AdAge

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.