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Europe a Strong Growth Market for Premium Video; Marketers Intimidated by Mobile Programmatic

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strong>ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Hugh Williams, senior data analyst, ExchangeWire. In this week’s edition: Europe a strong growth market for premium video; Marketers intimidated by mobile programmatic; and Half of time spent consuming content is on digital.

Europe a strong growth market for premium video

Growth of premium video is continuing apace across all devices and platforms, with viewers particularly embracing live and TV-quality digital content, finds a new […]

The post Europe a Strong Growth Market for Premium Video; Marketers Intimidated by Mobile Programmatic appeared first on ExchangeWire.com.


Via ExchangeWire

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.