Premium Publisher Co-Operative 1XL Partners with AudienceProject to Guarantee Audience Transparency
Unique access to sociodemographic data will allow regional media to sell audiences at scale London: Premium local news publisher co-operative 1XL, the UK’s second largest source of news audience, announces it has joined forces with marketing research and technology company AudienceProject to launch an audience transparency initiative. The announcement marks AudienceProject’s first partnership with a major […]
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