GIFs Will Only Get Bigger — and Other Takeaways from Brooklyn’s Northside Festival


The future of advertising is in GIFs. Or stronger brand narratives. Or constant, intelligent targeting.

It depends who you asked at this year’s Northside Festival, a music and innovation event in Brooklyn that gathered panelists on the subjects of journalism, digital media, tech and advertising.

Here are three takeaways:

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Via AdAge

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Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.