2nd Screen Advertising With Shazam -Global Brands Prove Popularity

shazam_tv2.jpgMillions of people use Shazam on their smartphones to identify songs they hear playing.

But did you know that for the past 2 years, Shazam has also been used to make TV ads interactive?

Here is an update from Shazam on the most most popular adverts, as well as some advice for effective 2nd screen advertising. (more…)

Source: MobiAD

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.