Meet Galaxy Gear, Samsung’s Entry Into the New ‘Smartwatch’ Fray

The next big thing in consumer tech isn’t a smartphone, but a smartwatch. Or at least that’s the growing hope as growth in smartphones cools.

Samsung on Wednesday used its second high-profile event this year to pitch the Galaxy Note III, the latest iteration of large-screened smartphone, and Galaxy Gear, its foray into selling a “smartwatch.”

Gear, which will run on Android software, lets users to track their health data, get social media notifications and take photos via a 1.9-megapixel camera. The device will also be able to run apps including Evernote, Path and Pocket.

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Via AdAge

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Lars M. B. Anthonisen is Global Account Lead @ Google. Previously, he held various digital marketing positions at media companies across Europe and Asia including Regional Digital Director at MediaCom APAC, CMO at Adform and Digital Manager at Universal McCann Worldwide.

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